Business model Service Corporation International

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sci s network of funeral homes consists entirely of existing businesses company acquired. sci tends buy successful funeral homes firmly settled , known in community. sci retains funeral home s original name, along former owners kept on management. typical funeral home owned sci not contain advertisements or logos sci, exception, perhaps, of employee pins on staff lapels. consequence, north american consumers unfamiliar company itself. instead, sci places strong emphasis on dignity memorial brand. dignity logo can seen throughout sci s funeral homes , cemeteries, on staff, signage, paperwork, vehicles, etc.







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